Brand Name:

Shanghai
Non-Profit Organization
Industry:
Branding
Location:
Elephand
Project Type:
Business Goal:
Key words:
Deliverables

●Logo
●Brand Guideline
●Posters
●Business Card
●Office print medias

As an research and educational think-tank, they aims to promote interdisciplinary discussions on human-animal-environment relationships, and to empower and support the next-generation conservation leaders.

Diversity, Tolerance, Respect, Warm, Rationality

Design Concepts:

This conceptual origins from a special activity between elephents “Trunk Entwine”. Trunk entwining highlights the social complexity and emotional depth of elephants. Trunk entwining symbolizes connection and trust, embodying the emotional communication between elephants.

Conversion Rate Improved by 25% (Backend data from WeChat official account)
User Engagement Improved 12%  (Follower increase speed up)
Scalability 35% Faster, ( Marketing Workflow Time Tracking )

Business Impact:
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